The analysis & recombination of messaging

identifying exactly what to say, how to say it and to whom

Mind Genomics®

An actionable, scalable, and empirical means for discovering what to say, how to say it, and to whom

Proven Science

The underlying patent-protected science of Mind Genomics® has a 40+ year history that includes prominent international awards & hundreds of scientific papers.

Scalable Personalization

Consumer Mindset Mapping uncovers the motivating messages for a certain behavior (e.g., purchasing your product). This segmentation is efficiently scaled at the individual level using our Viewpoint Identifier solutions, allowing you to tag each consumer with the exact message that brings them closer to “yes.”

Record of Success

Mind Genomics® historically increases compliance by 5%-30%. Our solution has been deployed across dozens of sectors including healthcare, financial services, automotives, charitable giving and consumer products.